{"id":7838,"date":"2015-08-12T10:36:04","date_gmt":"2015-08-12T14:36:04","guid":{"rendered":"https:\/\/www.myparkingsignblog.com\/blog\/?p=7838"},"modified":"2026-02-10T07:44:26","modified_gmt":"2026-02-10T12:44:26","slug":"age-impacts-drivers-reaction-time-signage","status":"publish","type":"post","link":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/","title":{"rendered":"Age impacts drivers&#8217; reaction time to signage"},"content":{"rendered":"<p>Stereotypes abound when it comes to the age of drivers: young drivers are inexperienced and careless, while old drivers lack reflexes. But there are very real implications for age and at least one factor relating to road safety: reaction time when reading&nbsp;road signage. Does age impact whether a driver understands a road sign, and how long it takes them to do so? Researchers Tamar Ben-Bassat and David Shinar endeavored to figure out just that in their recently released study, \u201cThe effect of context and drivers\u2019 age on highway traffic signs comprehension.\u201d<\/p>\n<div id=\"attachment_7839\" style=\"width: 510px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7839\" class=\"size-full wp-image-7839\" src=\"https:\/\/www.myparkingsign.com\/blog\/wp-content\/uploads\/Elder-drivers.jpg\" alt=\"Elder drivers\" width=\"500\" height=\"375\" srcset=\"https:\/\/www.myparkingsign.com/blog\/wp-content\/uploads\/Elder-drivers.jpg 500w, https:\/\/www.myparkingsign.com/blog\/wp-content\/uploads\/Elder-drivers-300x225.jpg 300w, https:\/\/www.myparkingsign.com/blog\/wp-content\/uploads\/Elder-drivers-400x300.jpg 400w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><p id=\"caption-attachment-7839\" class=\"wp-caption-text\">A study shows that reaction time to street signs slows down as we age. Researchers suggest interventions that will help safety. Image from <a href=\"https:\/\/www.flickr.com\/photos\/nalejandro\/\">Nicolas Alejandro Street Photography<\/a>.<\/p><\/div>\n<p>Sign comprehension is integral to road safety. (Case in point: Have you happened driven upon any of these drivers\u2019-nightmare <a href=\"https:\/\/www.jalopnik.com\/americas-10-most-confusing-traffic-signs-5044869\/\">puzzles<\/a> before?) If drivers can\u2019t understand a sign, how can they obey it? As the researchers put it, \u201cTraffic signs are common and important means for controlling traffic and improving traffic safety\u2026 But road signs comprehension is not that obvious.\u201d It\u2019s so not \u201cobvious\u201d that the U.S. Department of Transportation \u201cput an emphasis on human factors testing of road signs legibility distance and comprehension\u201d during the sign design process.<\/p>\n<p>Other studies have revealed that sign comprehension varies among different kinds of road signs, &#8220;with some signs even interpreted\u201d as being \u201copposite to their intended meaning.&#8221; Design is a factor, as is the driver&#8217;s age, gender and education, but these human factors haven&#8217;t been well studied.<\/p>\n<p>For the study, researchers targeted 100 participants from two age groups: 50 young participants (30 males and 20 females) ranging in age from 23 to 30 years, and 50 older participants (30 males and 20 females) aged 65\u201391 years. (The young participants were undergrads at Ben-Gurion University of the Negev, and the older participants were a sample of active drivers from several retirement communities in Israel). The researchers presented 28 road signs, to young and older drivers in context and without it, and tested the impact of drivers&#8217; age and sign context on how accurately they understood the signs. They also tested how much time it took them to respond.<\/p>\n<p>The results? Younger drivers performed significantly better than older drivers on both of the tests. While context had no impact on either group&#8217;s comprehension, it did increase response time. Four key recommendations from the researchers include:<\/p>\n<ul>\n<li>It\u2019s better to post signs against a plain, white background, \u201cas it avoids possible confounding effects due to location-specific surroundings\u201d;<\/li>\n<li>A \u201ctest of traffic signs\u2019 meanings should be considered as part of a relicensing process for drivers older than 65, to verify that they are familiar with new signs and to refresh their memory on signs\u2019 meanings in general\u201d;<\/li>\n<li>Consider if periodic training and \u201cre-familiarization with signs\u201d among older people to reduce extended comprehension times that are typical with older age;<\/li>\n<li>Use standardized road signs to be \u201ccompatible with drivers\u2019 associations and expectations. If changing a symbol is impractical, \u201csuch as when it is already consistent with the international code, it is advisable to add text above or below the symbol.\u201d<\/li>\n<\/ul>\n<p>To learn more, read the <a href=\"https:\/\/www.sciencedirect.com\/science\/article\/abs\/pii\/S1369847815001138\">full study<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stereotypes abound when it comes to the age of drivers: young drivers are inexperienced and careless, while old drivers lack reflexes. But there are very real implications for age and at least one factor relating to road safety: reaction time when reading&nbsp;road signage. Does age impact whether a driver understands a road sign, and how [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[577],"tags":[],"class_list":["post-7838","post","type-post","status-publish","format-standard","hentry","category-transportation-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Age impacts drivers&#039; reaction time to signage - MyParkingSign Blog<\/title>\n<meta name=\"description\" content=\"Reaction time to street signs slows down as we age, a study says\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Age impacts drivers&#039; reaction time to signage - MyParkingSign Blog\" \/>\n<meta property=\"og:description\" content=\"Reaction time to street signs slows down as we age, a study says\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/\" \/>\n<meta property=\"og:site_name\" content=\"MyParkingSign Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/parkingsigns\" \/>\n<meta property=\"article:published_time\" content=\"2015-08-12T14:36:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-10T12:44:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.myparkingsign.com/blog\/wp-content\/uploads\/Elder-drivers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"375\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katy B. Olson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MyParkingSign\" \/>\n<meta name=\"twitter:site\" content=\"@MyParkingSign\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katy B. Olson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/\"},\"author\":{\"name\":\"Katy B. Olson\",\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/#\\\/schema\\\/person\\\/af424325abf69284d5f644001ab269ca\"},\"headline\":\"Age impacts drivers&#8217; reaction time to signage\",\"datePublished\":\"2015-08-12T14:36:04+00:00\",\"dateModified\":\"2026-02-10T12:44:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/\"},\"wordCount\":535,\"image\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.myparkingsign.com\\\/blog\\\/wp-content\\\/uploads\\\/Elder-drivers.jpg\",\"articleSection\":[\"Transportation\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/\",\"url\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/\",\"name\":\"Age impacts drivers' reaction time to signage - MyParkingSign Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.myparkingsign.com\\\/blog\\\/wp-content\\\/uploads\\\/Elder-drivers.jpg\",\"datePublished\":\"2015-08-12T14:36:04+00:00\",\"dateModified\":\"2026-02-10T12:44:26+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/#\\\/schema\\\/person\\\/af424325abf69284d5f644001ab269ca\"},\"description\":\"Reaction time to street signs slows down as we age, a study says\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/age-impacts-drivers-reaction-time-signage\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.myparkingsign.com\\\/blog\\\/wp-content\\\/uploads\\\/Elder-drivers.jpg\",\"contentUrl\":\"https:\\\/\\\/www.myparkingsign.com\\\/blog\\\/wp-content\\\/uploads\\\/Elder-drivers.jpg\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/\",\"name\":\"MyParkingSign Blog\",\"description\":\"Articles and resources on parking, road safety, and signs\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.myparkingsign.com/blog\\\/#\\\/schema\\\/person\\\/af424325abf69284d5f644001ab269ca\",\"name\":\"Katy B. Olson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/64d5331fdc12b0567b40b4ba16c0454cfd4f173ee7d00e8576a1a407432c642a?s=96&d=mm&r=pg\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/64d5331fdc12b0567b40b4ba16c0454cfd4f173ee7d00e8576a1a407432c642a?s=96&d=mm&r=pg\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/64d5331fdc12b0567b40b4ba16c0454cfd4f173ee7d00e8576a1a407432c642a?s=96&d=mm&r=pg\",\"caption\":\"Katy B. Olson\"},\"sameAs\":[\"http:\\\/\\\/www.myparkingsign.com\\\/blog\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Age impacts drivers' reaction time to signage - MyParkingSign Blog","description":"Reaction time to street signs slows down as we age, a study says","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/","og_locale":"en_US","og_type":"article","og_title":"Age impacts drivers' reaction time to signage - MyParkingSign Blog","og_description":"Reaction time to street signs slows down as we age, a study says","og_url":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/","og_site_name":"MyParkingSign Blog","article_publisher":"https:\/\/www.facebook.com\/parkingsigns","article_published_time":"2015-08-12T14:36:04+00:00","article_modified_time":"2026-02-10T12:44:26+00:00","og_image":[{"width":500,"height":375,"url":"https:\/\/www.myparkingsign.com/blog\/wp-content\/uploads\/Elder-drivers.jpg","type":"image\/jpeg"}],"author":"Katy B. Olson","twitter_card":"summary_large_image","twitter_creator":"@MyParkingSign","twitter_site":"@MyParkingSign","twitter_misc":{"Written by":"Katy B. Olson","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/#article","isPartOf":{"@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/"},"author":{"name":"Katy B. Olson","@id":"https:\/\/www.myparkingsign.com/blog\/#\/schema\/person\/af424325abf69284d5f644001ab269ca"},"headline":"Age impacts drivers&#8217; reaction time to signage","datePublished":"2015-08-12T14:36:04+00:00","dateModified":"2026-02-10T12:44:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/"},"wordCount":535,"image":{"@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/#primaryimage"},"thumbnailUrl":"https:\/\/www.myparkingsign.com\/blog\/wp-content\/uploads\/Elder-drivers.jpg","articleSection":["Transportation"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/","url":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/","name":"Age impacts drivers' reaction time to signage - MyParkingSign Blog","isPartOf":{"@id":"https:\/\/www.myparkingsign.com/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/#primaryimage"},"image":{"@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/#primaryimage"},"thumbnailUrl":"https:\/\/www.myparkingsign.com\/blog\/wp-content\/uploads\/Elder-drivers.jpg","datePublished":"2015-08-12T14:36:04+00:00","dateModified":"2026-02-10T12:44:26+00:00","author":{"@id":"https:\/\/www.myparkingsign.com/blog\/#\/schema\/person\/af424325abf69284d5f644001ab269ca"},"description":"Reaction time to street signs slows down as we age, a study says","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.myparkingsign.com/blog\/age-impacts-drivers-reaction-time-signage\/#primaryimage","url":"https:\/\/www.myparkingsign.com\/blog\/wp-content\/uploads\/Elder-drivers.jpg","contentUrl":"https:\/\/www.myparkingsign.com\/blog\/wp-content\/uploads\/Elder-drivers.jpg"},{"@type":"WebSite","@id":"https:\/\/www.myparkingsign.com/blog\/#website","url":"https:\/\/www.myparkingsign.com/blog\/","name":"MyParkingSign Blog","description":"Articles and resources on parking, road safety, and signs","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.myparkingsign.com/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.myparkingsign.com/blog\/#\/schema\/person\/af424325abf69284d5f644001ab269ca","name":"Katy B. Olson","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/64d5331fdc12b0567b40b4ba16c0454cfd4f173ee7d00e8576a1a407432c642a?s=96&d=mm&r=pg","url":"https:\/\/secure.gravatar.com\/avatar\/64d5331fdc12b0567b40b4ba16c0454cfd4f173ee7d00e8576a1a407432c642a?s=96&d=mm&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/64d5331fdc12b0567b40b4ba16c0454cfd4f173ee7d00e8576a1a407432c642a?s=96&d=mm&r=pg","caption":"Katy B. Olson"},"sameAs":["https:\/\/www.myparkingsign.com\/blog\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/posts\/7838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/comments?post=7838"}],"version-history":[{"count":5,"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/posts\/7838\/revisions"}],"predecessor-version":[{"id":15572,"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/posts\/7838\/revisions\/15572"}],"wp:attachment":[{"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/media?parent=7838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/categories?post=7838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myparkingsign.com/blog\/wp-json\/wp\/v2\/tags?post=7838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}